Full Job Description
Job Title: Digital Content Strategist
Location: Colorado Springs, Colorado
Company Overview
At Amazon Web Services (AWS), we strive to be Earth's most customer-centric company, where customers can find and discover anything they might want to buy online. With cutting-edge technology combined with personal service at scale, we are looking for a passionate and motivated Digital Content Strategist to help define and execute innovative content strategies that engage our audiences and drive online success.
Position Overview
As a Digital Content Strategist at AWS in Colorado Springs, you'll play a pivotal role in shaping our brand voice and driving content engagement across multiple platforms. Our ideal candidate is not only an expert in content creation and digital marketing but also a collaborative strategist who thrives in a fast-paced environment. You will work closely with cross-functional teams to ensure that our content not only resonates with our target audience but also achieves measurable business outcomes.
Key Responsibilities
- Develop and implement data-driven content strategies that align with AWS's marketing objectives and enhance brand presence.
- Conduct thorough market research and analyze industry trends to identify new content opportunities and drive engagement.
- Create, edit, and manage high-quality, engaging content for various channels including websites, blogs, social media, email marketing, and more.
- Collaborate with SEO specialists to optimize content for search engines, improving visibility and driving organic traffic.
- Leverage analytics tools to measure content performance and take actionable insights to improve future content strategies.
- Work closely with product marketing, design, and technical teams to ensure that all content is aligned and meets organizational goals.
- Develop and maintain a content calendar to ensure timely delivery of content across all platforms.
- Engage with customers and stakeholders to gather feedback and refine content strategies based on user insights.
- Monitor competitor content and industry trends to remain ahead of the curve and inform business decisions.
Qualifications
- Bachelor's degree in Marketing, Communications, Journalism, or a related field.
- 5+ years of experience in digital content strategy, digital marketing, or a related role; experience in the technology sector is preferred.
- Strong portfolio demonstrating successful content projects and effective engagement strategies.
- Excellent writing, editing, and storytelling skills, with a keen eye for detail.
- Proficient in using content management systems (CMS), social media management tools, and analytics platforms.
- Working knowledge of SEO principles and best practices.
- Ability to manage multiple projects simultaneously while meeting tight deadlines.
- Exceptional communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams.
What We Offer
- Competitive salary with performance-based bonuses.
- Comprehensive health, dental, and vision insurance packages.
- 401(k) retirement plan with company match.
- Generous paid time off including vacation, sick leave, and holidays.
- Professional development opportunities and career advancement.
- A vibrant company culture that promotes innovation and collaboration.
- Flexible work hours and options for remote work.
About Colorado Springs
Colorado Springs is a beautiful city nestled at the foot of the Rocky Mountains, offering a unique blend of outdoor adventure, cultural experiences, and a thriving business environment. Known for its breathtaking natural beauty, residents enjoy a variety of recreational activities, from hiking and biking to skiing and snowboarding. With a growing tech scene and a passionate community, Colorado Springs is an ideal location for professionals looking to build their careers while enjoying the unparalleled beauty of Colorado.
How to Apply
If you are excited about taking on the challenge of a Digital Content Strategist role with AWS and help us make an impact through compelling content, we want to hear from you! Please submit your resume and a cover letter outlining your relevant experience and passion for digital content strategy.
Join us at AWS as we shape the future of technology and content strategy! Be a part of a dynamic team where creativity, collaboration, and challenge are all encouraged, and watch your career soar in Colorado Springs.